You’ve opened the doors, now keep them open

Congratulations on starting your own business and contributing to the community. Now you need to take the necessary steps to ensure that you’ll be around for a long time. The Graham Business Association has a few helpful steps to take when it comes to growing your customer base.

The importance of marketing

Many business owners think that everyone will love them and rely on referrals. Treat referrals like icing on the marketing cake. A great website and social media presence are two of the easiest ways to keep your name on customers’ minds.

Top 3 tips for building your business

– Always exceed your customers’ expectations and ask for referrals
– Marketing, marketing, marketing
– Find ways to differentiate yourself from the competition. Here’s a hint: it’s not customer service. Everyone claims to have the best customer service.